How to Grow Inbound Tourism in India: Unlocking Long-Haul Opportunities
May 2025 | Tourism & Culture
How to Grow Inbound Tourism in India: Unlocking Long-Haul Opportunities
India stands at a pivotal juncture in its global tourism journey. With its rich heritage, diverse experiences, and vibrant cultural identity, the country is poised to become a leading long-haul travel destination. Yet, India continues to underperform in terms of international tourist arrivals, especially when compared to regional peers in Asia. This report presents a comprehensive, data-driven roadmap to identifying and resolving the key barriers to inbound tourism — particularly from high-value long-haul markets such as the United States and the United Kingdom. Drawing on original consumer research, perception analysis, and a proprietary benchmarking index, the report delivers not just a diagnosis, but also a call to action.
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