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Fast-moving consumer goods (FMCG) sector is the 4th largest sector in the Indian economy with Household and Personal Care accounting for 50 per cent of FMCG sales in India. Growing awareness, easier access and changing lifestyles have been the key growth drivers for the sector.

Fast-moving consumer goods (FMCG) sector is the 4th largest sector in the Indian economy with Household and Personal Care accounting for 50 per cent of FMCG sales in India. Growing awareness, easier access and changing lifestyles have been the key growth drivers for the sector. The urban segment (accounts for a revenue share of around 60 per cent) is the largest contributor to the overall revenue generated by the FMCG sector in India and recorded a market size of around US$ 29.4 billion in 2016-17. However, in the last few years, the FMCG market has grown at a faster pace in rural India compared with urban India. Semi-urban and rural segments are growing at a rapid pace and FMCG products account for 50 per cent of total rural spending.


Market Size: The Retail market in India is estimated to reach US$ 1.1 trillion by 2020 from US$ 672 billion in 2016, with modern trade expected to grow at 20 per cent - 25 per cent per annum, which is likely to boost revenues of FMCG companies. In 2016-17, revenue for FMCG sector have reached US$ 49 billion and is expected to grow at 9-9.5 per cent in FY18 supported by expectations of the total consumption expenditure reaching nearly US$ 3,600 billion by 2020 from US$ 1,469 billion in 2015.


Team Leader

Pankaj Singh

Director

Team Leader

Leena Jaisani

Deputy Secretary General

Timeline

2023
Mar
Study

Overview of the Legal and Regulatory Framework: FMCG

Study

PROPEL Retail and FMCG sectors

Event

Massmerize

2021
Jul
Event

Customer Trust Summit 2021

2020
Aug
Press Release

India wants reciprocal trade with the world: Piyush Goyal

Event

FMCG & Supply Chain Expo 2020: Re-imagining the Future Building Opportunities

Event

India Virtual FMCG Supply Chain Expo 2020

2017
Dec
Press Release

State Governments needs to adhere to the Direct Selling Guidelines released by Ministry of Consumer Affairs, Food and Public Distribution

Study

Ease of Doing Business in India

Event

DIRECT 2017

2016
Nov
Event

DIRECT 2016

Oct
Study

Direct Selling: Karnataka - Global Industry Empowering Millions

May
Event

FICCI KPMG Report Launch: Direct Selling; Gujarat โ€“ Global Industry Empowering Millions in India

2015
Dec
Study

Direct 2015: Direct Selling, Mapping the Industry Across Indian States

Event

DIRECT 2015

Nov
Study

Direct Selling: Andhra Pradesh and Telengana. Global industry, empowering millions in India

Oct
Event

FICCI KPMG Report launch : Direct Selling; Andhra Pradesh & Telangana - Global Industry Empowering Millions in India

May
Study

Why Banning Plastics Packaging is Not a Viable Option

2014
Dec
Study

Direct selling A global industry empowering millions in India

Event

DIRECT 2014

May
Event

Roundtable on Misleading Advertisement

Jan
Event

Round Table Discussion on Direct Selling in India - Investment Opportunities, Challenges and International Perspectives

2013
Oct
Event

Seminar on Growth of Direct Selling Industry in India - Implications on States

Sep
Press Release

The INR 6000 cr Direct Selling Industry to Bolster Employment Opportunities-FICCI Knowledge Forum

Event

Round-table on Direct Sales Industry

Apr
Study

Direct selling in India: Appropriate Regulation Is the Key

Event

MARK`e`DIR : Bringing Market to Consumers

Press Release

FICCI-IDSA to host 'Mark 'e' Dir: Bringing Market to Consumer' on April 17

2012
Sep
Study

Background Paper Direct Selling

Event

FICCI Seminar on "New Growth Avenues to reach the Masses"

Aug
Event

Creating Successful Brands: Lessons from FMCG & Retailers

Events

Mar, 2023

Massmerize

Mar 06, 2023 New Delhi

Sep, 2021

Massmerize 2021

Sep 23 - Sep 25, 2021 FICCI, New Delhi

Jul, 2021

Customer Trust Summit 2021

Jul 07, 2021 Virtual Platform

Oct, 2020

MASSMERIZE 2020

Oct 28 - Oct 30, 2020 Virtual Platform

Aug, 2020

India Virtual FMCG Supply Chain Expo 2020

Aug 10 - Aug 14, 2020 Virtual Platform

FMCG & Supply Chain Expo 2020: Re-imagining the Future Building Opportunities

Aug 10 - Aug 14, 2020 Virtual Platform, 12:00 PM - 09:00 PM

Oct, 2019

Massmerize 2019

Oct 16, 2019 New Delhi

Oct, 2018

MASSMERIZE 2018

Oct 09, 2018 New Delhi

Dec, 2017

DIRECT 2017

Dec 05, 2017 FICCI, New Delhi

Sep, 2017

Massmerize 2017

Sep 07 - Sep 08, 2017 FICCI, New Delhi

Nov, 2016

DIRECT 2016

Nov 30, 2016 New Delhi

Sep, 2016

MASSMERIZE 2016

Sep 01, 2016 New Delhi

May, 2016

FICCI KPMG Report Launch: Direct Selling; Gujarat โ€“ Global Industry Empowering Millions in India

May 05, 2016 Hyatt Regency, Ahmedabad

Dec, 2015

DIRECT 2015

Dec 08, 2015 FICCI, New Delhi

Oct, 2015

FICCI KPMG Report launch : Direct Selling; Andhra Pradesh & Telangana - Global Industry Empowering Millions in India

Oct 29, 2015 Hyderabad

Aug, 2015

Massmerize 2015

Aug 31, 2015 The Lalit, Mumbai

Dec, 2014

DIRECT 2014

Dec 04, 2014 New Delhi

Aug, 2014

Massmerize 2014

Aug 07, 2014 The Lalit, Mumbai

May, 2014

Roundtable on Misleading Advertisement

May 13, 2014 FICCI, New Delhi

Jan, 2014

Round Table Discussion on Direct Selling in India - Investment Opportunities, Challenges and International Perspectives

Jan 29, 2014 New Delhi

Oct, 2013

Seminar on Growth of Direct Selling Industry in India - Implications on States

Oct 30, 2013 Bhopal

Sep, 2013

Round-table on Direct Sales Industry

Sep 16, 2013 FICCI, New Delhi

Aug, 2013

Massmerize 2013

Aug 07, 2013 New Delhi

Apr, 2013

MARK`e`DIR : Bringing Market to Consumers

Apr 17, 2013 FICCI, New Delhi

Sep, 2012

FICCI Seminar on "New Growth Avenues to reach the Masses"

Sep 25, 2012 Residency Towers, Chennai

Aug, 2012

Creating Successful Brands: Lessons from FMCG & Retailers

Aug 07, 2012 New Delhi

Massmerize 2012

Aug 07, 2012 The Leela, Mumbai

Dec, 2010

Massmeize 2010-FICCI FMCG conference

Dec 14, 2010 New Delhi

Jul, 2009

MASSMERIZE 2009

Jul 23, 2009 New Delhi

Chair

Mr. LV Vaidyanathan

Managing Director Procter & Gamble India and South Asia

Co-Chair

Ms. Nadia Chauhan

Joint Managing Director Parle Agro Pvt Ltd

FICCI Representation on Ban on Animal Testing on Cosmetics

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The Hindu Business Line |

Dairy players heave a sigh of relief

The Hindu Business Line |

Cargill Foods uses technology to check fake products

The Asian Age |

E-Com keeps FMCG on toes

Business Line |

FMCG companies on advertising splurge

The Times of India |

FMCG companies find few takers for health snacks

Hindustan Times |

Govt body to tackle con ads

The Financial Express |

India can outdo China in consumer durables: study

The Asian Age |

Sops to make India rival China

Financial Chronicle |

India to beat China in consumer durables

The Financial Express |

The copycat problem

Business Standard |

Counterfeit products dog FMCG companies too

India wants reciprocal trade with the world: Piyush Goyal

Detail Page

State Governments needs to adhere to the Direct Selling Guidelines released by Ministry of Consumer Affairs, Food and Public Distribution

Detail Page

The INR 6000 cr Direct Selling Industry to Bolster Employment Opportunities-FICCI Knowledge Forum

Download PDF

FICCI-IDSA to host 'Mark 'e' Dir: Bringing Market to Consumer' on April 17

Download PDF