Digital media has emerged as the primary growth engine, contributing a majority share of advertising revenues, with strong momentum across OTT, social media, gaming, and e-commerce-led advertising. India’s consumption landscape is increasingly mobile-first and on-demand, supported by a large and growing digital user base and rising demand for regional and vernacular content.
While segments such as films and live events are witnessing robust recovery and expansion, the industry is also undergoing structural shifts, with traditional media adapting to changing consumption patterns. Emerging technologies, including artificial intelligence, immersive media, and creator-led ecosystems, are redefining content creation, distribution, and monetization.
FICCI, through its Media & Entertainment vertical, plays a pivotal role in shaping the sector’s growth by fostering industry dialogue, enabling policy advocacy, driving thought leadership, and facilitating global partnerships. Flagship initiatives such as FICCI FRAMES continue to serve as premier platforms for industry convergence, innovation, and collaboration.
As the sector scales new heights, FICCI remains committed to supporting a vibrant, globally competitive, and future-ready M&E ecosystem in India.
FICCI has been the principal industry body representing India’s media and entertainment ecosystem, driving growth through sustained advocacy, global engagement, and industry collaboration. Working closely with the Ministry of Information and Broadcasting, FICCI has contributed to policy reforms, skilling initiatives, and international partnerships across film, broadcasting, digital media, animation, gaming, Visual Effects, Comics and Extended reality. Its flagship event, FICCI FRAMES, serves as a premier global platform for dialogue, innovation, and investment in the creative economy. FICCI has played a catalytic role in establishing the National Centre of Excellence for AVGC-XR in Mumbai and continues to collaborate with state governments on AVGC-XR policies. Through initiatives such as the Create in India Challenge, FICCI fosters emerging talent, entrepreneurship and content innovation. The Media and Entertainment Committee also represents India’s creative industries at major global forums, promoting co-production treaties and cross-border collaborations. Looking ahead, FICCI aims to strengthen its role as a strategic enabler of digital transformation and skill development, fostering sustainability and inclusivity while advancing India’s position as a global leader in the media and entertainment.
Team Leader
Sonal Mathur
Consultant
Coming decade can be India’s Esports decade; Industry should become part of this: Ashish Shelar, Minister, IT & Cultural Affairs, Govt of Maharashtra
India must move beyond from content consumer to world leader in content creation: Gajendra Singh Shekhawat
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FICCI FRAMES 2026
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ExploreBharat Pavilion at Cannes Film Festival 2025
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Release of FICCI EY Report and FICCI BAF Awards 2025
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Bharat Pavilion at Cannes Film Festival 2024
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LEAP (Skills & Education in M&E) Post Event Report
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FICCI Frames 2024
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#Reinvent: India’s media & entertainment sector is innovating for the future
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India Pavilion at Cannes Film Festival 2023
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FICCI FRAMES 2023
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An All-Day Knowledge Session on the Metaverse
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Launch of XR Open-Source Fellowship Program [XROS]
ExploreRajasthan Govt urges film fraternity to come, shoot in the state
Indian Creative Industry Provides Opportunities for Expansion & Leaving a Global Footprint of the Country: Justice Prathiba M. Singh
Indian M&E sector to grow over $100 billion by 2030: MIB Secretary
FICCI FRAMES Fast Track 2022
ExploreTrailer of 'Mujib - The Making of a Nation' trailer released at Festival de Cannes
Indian content has been ruling the hearts and minds of the global audience: Union Minister Shri Anurag Thakur
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India Pavilion at Cannes 2022
ExploreIndian delegation lights up Red Carpet at Cannes
Prime Minister Narendra Modi wishes grand success to Cannes Film Festival
FICCI announces appointment of Jyoti Deshpande, Co-Chair of FICCI Media & Entertainment Board
Economic Impact of Online Curated Content Services in India
ExploreFAST TRACK INDIA 2021
ExploreFRAMES Content Hub
ExploreFICCI to organize 'Frames Content Hub' in partnership with South Korea
Webinar on Content Buying Habits in India
ExploreIndia's participation at Venice Film Festival to create new opportunities, boost collaboration between India-Italy: Ambassador of India to Italy
Need to harness creativity of our technicians; integrate the spirit of nation building in each citizen of all BRICS nations: Anurag Singh Thakur, Minister of I&B
BRICS Film Technologies Symposium
ExploreIndia has opened up facilitation office for international film makers; all approvals to be given in one go: Prakash Javadekar
Inaugural of Virtual India Pavilion at Cannes Film Festival, 2021
ExploreMinister of Information & Broadcasting Prakash Javadekar to inaugurate virtual 'India Pavilion at Cannes Film Market, 2021' on 6th July 2021
Media and Entertainment industry expected to reach INR 2.23 trillion by 2023: FICCI-EY report
Media, content creators should involve adjudicatory mechanisms to remain free and fair: Justice Pratibha M Singh, Delhi High Court
Fast Track Digital Series
ExploreCo-production Treaty to take India-Italy cooperation to a new level: Prakash Javadekar
Media and Entertainment a sunrise sector, skill-based education to create more jobs: Amit Khare
FICCI FRAMES-LEAP
ExploreGovt will work to provide single window clearance for film shooting in India - Piyush Goyal
Govt to soon announce SOPs for filming in India, clearance received from health ministry: Joint Secretary, I&B Ministry
Time to revive India's traditional sports: Director General, Sports Authority of India
ASI to give permission for film shooting in archaeological sites in 15-20 days - Prahlad Singh Patel
Ministry considering to provide infrastructure status to Media & Entertainment industry: Amit Khare
Taking the Temperature Report 1: Impact of Covid-19 on India's Creative Economy
ExploreGreen shoots visible in the economy, India will bounce back with vengeance - Amitabh Kant
Govt SOPs soon for shooting and re-starting film-making: Prakash Javadekar
FICCI FRAMES 2020
ExplorePrakash Javadekar inaugurates virtual India Pavilion at Cannes Film Market 2020
FICCI CAM Entertainment Law Book 2020
ExploreFICCI - Cyril Amarchand Mangaldas releases FICCI Frames 'Entertainment Law Book 2020' Report
Media and entertainment industry in 2019 grew by almost 9% to reach INR 1.82 trillion: FICCI - EY Report 2020
The era of consumer A.R.T. - India's Media & Entertainment sector
ExploreItaly to be the partner country at FICCI FRAMES 2020
Government to improve Ease of Doing Business for OTT, VoD platforms: OSD to Maharashtra CM
FICCI Knowledge Series: Fast Track India 2019
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Media and Entertainment CEOs' Roundtable Meeting
ExploreEnhance exposure of Indian cinema in US: Oscar Academy head John Bailey
Interactive Session with Mr John Bailey, President - Academy of Motion Picture Arts and Science & Ms Carol Littleton, Governor - Academy of Motion Picture Arts and Science
ExploreFICCI @Cannes 2019
ExploreFrame Your Idea (FYI) a big hit at Frames 2019
Broadcasting rights are the fuel for any sport to grow: Matthew Kurlanzik, Director, Government Relations, Asia, 21St Century Fox.
First shipment on TIR arrives in India from Afghanistan via Iran's Chabahar Port
Need to adopt best standards and align workforce expertise with needs of Industry 4.0: Atul Chaturvedi, Additional Secretary, DPIIT
Need to focus on self-regulation to allow M&E industry to grow: Amit Khare, Secretary, I&B at FICCI FRAMES 2019
Indian Media and Entertainment industry clocks 13% growth to reach INR 1.67 trillion in 2018: FICCI-EY report
FICCI FRAMES 2019
ExploreFICCI welcomes sharing of AIR news feed by Prasar Bharati to private FM radio channels
FICCI Knowledge Series: Fast Track India 2018 - Reimagining The Content Ecosystem
ExploreFICCI partners with AACTA Asia International Engagement Program in partnership with Shanghai International Film Festival for China-India Film & Cultural Exchange Panel Discussion
Showcasing diversity, furthering collaborations, the agenda for India at Cannes
Celebrating Indian Cinema:The World's Largest Film Industry
ExploreMedia and entertainment industry in 2017 grew by almost 13% to reach INR 1.5 trillion: FICCI - EY report 2018
Re-imagining India's M&E sector
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FRAMES 2018
ExploreFICCI to launch international contents market
FICCI KPMG LAIFC Report - The 'Digital First'
ExploreCopyright can unleash India's creative and economic potential
Digital inflection point: Indian media and entertainment
ExploreBAF Awards for animation, gaming and VFX presented at FICCI FRAMES 2017 in Mumbai
In the era of digitization, integrated newsrooms and industry partnerships is the way forward for newspapers
Emissions need to be cut down by 20% in next 15 years to stand a chance to stay below 2 degrees
Lack of cinema screens, piracy, high ticket prices at multiplexes & new movies on TV reducing the number of footfalls in cinemas houses
Indian M&E industry could collaborate with Canadian producers via co-production, co-ventures and service providers
'The Hungry' is a rare example of Indo-UK co-production in 2017, the Indo-UK Year of Culture
Media and entertainment industry to grow at a faster pace of 14% over the period of 2017-21: FICCI - KPMG report 2017
India-Canada Co-production partnership in film making spelt out
Censorship challenges of fringe elements will be overcome through the strength of Constitution and rule of law: I&B Secretary Copyright Board to oversee implementation of IP laws for film industry in the offing 3-day FICCI FRAMES 2017 gets under way
Industry and Govt. officials do a reality check on M&E industry
Maharashtra IG, Police (Cyber) gives a clarion call to industry to collaborate with enforcement agencies to combat piracy & counterfeiting
Challenges and opportunities in the digital world spelt out; need for partnerships to create a digitally empowered society
Media for the Masses: The Promise unfolds
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Badvertising When Ads Go Rogue
Explore30-Member FICCI Business Delegation to Join 2016 Edition of FICCI-IIFA Global Business Forum in Madrid, Spain
To promote media and entertainment industry, government encouraging auto regulation and liberalizing security clearances: I&B Secy
'Frame Your Idea' holds over 3000 meetings between idea owners and content producers at FICCI FRAMES
Exclusive and premium content is the key to succeed in digital world
Best Animated Frames (BAF) Awards felicitate professionals from the fields of Animation, Visual Effects & Gaming
FICCI KPMG - Indian Media and Entertainment Industry Report 2016
ExploreFICCI signs MoU with City of Toronto to facilitate Indo Canadian Co-productions
MESC and AIFEC to organize 3-day workshop for 10,000 people working in the Film Industry
Indian films 'Chauthi Koot' and 'Masaan' are chosen under the 'Un Certain Regard' category at Cannes
FICCI to host Hollywood, Indian film industry icons in Los Angeles for discussion on future of entertainment
FICCI applauds the I&B Minister for his commitment for stable policy regime with transparency and time-bound mechanism a priority
FICCI delegation meets I&B Minister; presents road map to boost M & E sector, hails proposal for dedicated DD channel for kids and animation
India Pavilion at Cannes 2014 to showcase the world of Indian cinema in its centenary year
Kamal Hassan to inaugurate India Pavilion at Cannes Film Festival, France
The stage is set: FICCI-KPMG Indian Media and Entertainment Industry Report 2014
ExploreIndian Media & Entertainment industry grew by 12 per cent in 2013 and touched INR 920 billion, says FICCI-KPMG Report
FICCI FRAMES 2014, to discuss reforms regulatory mechanisms & implementation of policies
Kamal Haasan is being awarded the Padma Bhushan, FICCI reaffirms its commitment to realizing Dr Haasan's vision
FICCI condoles the demise of film maker Rituparno Ghosh
The power of a billion Realizing the Indian dream
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Single window clearance: Making India easier for filmmakers, Way forward for Indian Film Commission
ExploreIndian Media & Entertainment industry to achieve growth of 11.8 percent in 2013 and touch INR 917 billion, says FICCI-KPMG report
Media & Entertainment in East India - Bengal: A vibrant way forward
ExploreStar India CEO, Uday Shankar, is new Chairman of FICCI's Media & Entertainment Committee
Promising Signs Ahead: Media & Entertainment in South India
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FICCI-Indian Entertainment Industry Report
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FICCI-Entertainment Lawbook
ExploreIndustry Achieves 11 per cent Growth in 2010; Is projected to Grow at CAGR of 14 per cent Over Next Five Years
FICCI FRAMES 2011 to Be Opened By Sachin Pilot on March 23 in Mumbai
Delegation to the Finance Minister accompanied by Minister of Information & Broadcasting & FICCI presented Budget Recommendations today in a meeting of CEOs from Film, Television, Radio and Animation, Visual effects, Gaming & Comic Sector
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3-Day FICCI FRAMES 2010 Opens in Mumbai