FICCI COMPENDIUM ON LEADING BEST PRACTICES IN ROAD SAFETY IN INDIA 2024
The “Compendium on Leading Best Practices in Road Safety in India” was launched at the 6th edition of the FICCI Road Safety Awards on August 28, 2024. This comprehensive report showcases exemplary road safety initiatives across India, highlighting successful strategies and interventions that have significantly reduced road accidents and fatalities. The compendium includes detailed case studies from various states, demonstrating the effectiveness of different approaches in improving road safety.
By documenting these best practices, the compendium aims to provide a valuable reference for policymakers, road safety professionals, and other stakeholders. It encourages the replication of successful interventions in similar high-risk areas across the country. The launch of this report serves as a call to action, urging all stakeholders to adopt and implement these proven strategies to create a safer road environment for all.
Key Takeaways
- TVS Motor Company’s Ride4Safety campaign highlighted the importance of helmets for children, reaching millions of viewers and encouraging pledges for safer riding practices
- Jio Things Ltd introduced Automated Journey Risk Management using AI, telematics, and machine learning to monitor driver behaviour, optimise routes, and reduce alerts by 60%
- Hindustan Unilever’s Suraksha Sab Ke Saath programme established 58 Driver Management Centres, counselling over 3.3 lakh drivers and reducing accident fatalities by 35%
- Ashok Leyland trained nearly 2 lakh drivers in defensive driving, conducted 372 awareness events, and organised health camps, yoga sessions, and first aid training to promote safer driving
- Vehant Technologies deployed Automatic Number Plate Recognition cameras in Uttarakhand, enabling real-time detection of traffic violations and automated e-challan processing
- Netradyne Technologies’ Driver-i AI-powered device reduced accidents by 50–80% across fleets, improved driver alertness, and lowered fuel consumption through safer driving practices
- DP World integrated Electronic Stability Control and Tailgating systems in trucks, preventing rollovers and reverse collisions, setting new safety standards in logistics operations
- Transport Corporation of India’s Safe Safar initiative reached over 1.1 million people through roadshows, nukkad nataks, and health camps, promoting driver welfare and sustainability
- These initiatives collectively demonstrate innovation across corporates, MSMEs, startups, logistics providers, and automobile companies in advancing road safety in India
- The compendium positions road safety as a shared responsibility, showcasing scalable best practices that combine technology, awareness, enforcement, and driver training for safer roads